UNDERSTANDING MARKET NEEDS

Market intelligence, knowledge of our own and competitors' products and a strategic understanding of our business environment give us the insight needed to develop new and improved products.

Feedback from end users, installers and specifiers is obtained from our sales teams, trade organisations and special topic focus groups. In many of our business units, we operate roofing training courses where installers are trained in the use of our products and systems.

Market needs are also influenced by changes in architectural fashion, installation practices and the increasing demands of environmental standards, energy use and sustainability. MONIER devotes significant resources to understanding and anticipating these trends to be able to find solutions that push us and our professional customers forward in the business.